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When Google was launched in 1997, it revolutionized the way that search engines raked their results by implementing its PageRank link analysis algorithm. The PageRank concept takes into account a website’s popularity, in addition to its on-site content.

Before Google’s PageRank System

Prior to the PageRank system, search engines ranked websites based only on the websites’ “on-site” content. This essentially meant that, so long as a site contained the searched keywords and phrases in abundance, it could rank high on search engine results pages. Meta keywords and description tags were used to pin-point a website’s primary keywords. The problem with this approach was that it led to a significant amount of keyword spamming. Websites would just add popular target keywords to their pages in order to get high ranking without regards to whether or not the keywords were relevant or eve well used. Once PageRank and other similar ranking methods that took the link analysis approach became the norm, however, keyword and key phrase spamming became a lot less effective.

PageRank and Link Analysis

The PageRank link analysis method is based on the uniquely democratic structure of the World Wide Web. When a web page is useful or compelling, a person can link to it from their site as a way of increasing said web page’s popularity. When a page gets linked, it is essentially getting a vote of confidence from whoever is linking to it. The more links (votes) a website receives, the more reputable it looks in the eyes of a search engine, and thus, the higher its ranking becomes in search engine results involving relevant keywords.

A professional SEO consultant knows it’s not just about getting a large number of links to your site. It’s also about getting quality links. What does quality mean, in this instance? Basically, it matters who votes for you. If a website that is itself highly influential and popular links to you, it’s vote will hold more weight than a vote from a site that has no influence or popularity.

Because links come from third party sites, it is much harder to manipulate your way to a high PageRank “score”. This ensures that search engine results display sites that are more relevant and useful.



By: Ryan Frank

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Australian Online Dating Services Sees Surge in Cyber-space…….

Recent online dating patterns reflect emerging social realities, as opposed to certain individual traits having a shy personality . Studies performed by an Australian University noted the how and why of internet romance .

Political Scientists at the Australian University are researching the rise in the growing number of singles that are using online dating services in Australia.

Information in this report shows that in a 4 week period, there were almost 1 million first time visitors to online dating websites in Australia, with more than 1 million more existing online daters returning to dating websites. There are more than 50 popular or widely used online dating sites, and approximately 170 online dating services catering for individual religions or sexual preferences just to name a few examples.

Interestingly, the Australian University also revealed that the increasing trend in online dating was for mainly social reasons. Several of the participants in the study indicated using online dating sites for several reasons: a new a more private method of meeting singles or friends after ending a long standing relationship, it was also convenient for meeting singles or friends after moving house to a different residential address, online dating was also considered when friends are not available. The internet was a new idea and concept following bad offline dating mishaps.

People were also interested in online dating sites given the potential to meet a large number of singles or potential new dates in a small period of time. There was a diverse choice of people to select from with immediate access to information and helped with matching issues that people saw as priorities such as smokers and non smokers, if potential partners have kids, and other matching priorities.

Not being able to assess instant chemistry when using online dating websites was a disadvantage that could only be rectified by meeting offline. Other noted negative factors were that other online daters could be misleading in their physical description and professional status. Miscommunications often had a negative result with online dating as this problem seems to be a common occurrence.

Researches concur that there should be more accessible information on the effects of cyber-communication, and that the dating website owners themselves should give this more attention.  

  Free Online Dating Site and Chat Rooms for Singles Australia Internet Dating



By: Mr Online Dating

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